Dan's Picks for 05-04-2008

 It’s been a while… here’s what I’ve been reading:

Best of the week: The SEO Guide to Information Architecture, by Adam Audette
Goes a little farther than I would into the whole theme concept, which is a fine way to look at site structure but pretty meaningless for SEO.

Darned good, from April 16: Wake up, real estate bloggers, there is no money in the long tail of search for niche blogs so stop chasing it by Mary McKnight
Close to a rant, but just this side of the fence. Mary writes mainly for realtors, but this is good perspective for all of us.

Best of the rest…

Web 2.0 Expo – Creating a Social Strategy
Lee Oden
referencing Josh Bernoff and Charlene Li of Forrester (authors of Groundswell)

Economies of scale in the very personal groundswell
Josh Bernoff

Social technology marketers bullish in face of recession
Josh Bernoff

Targeting Conversions and Traffic with Long Tail Writing
Jennifer Laycock

7 Habits Of Incredibly Effective Bloggers
Sarah McHarry

Some Thoughts on SEO Ethics:  Matt McGee, Michael Gray, Jeff Quipp, Jim Hedger and more
MelissaF

The Web Developer’s SEO Cheat Sheet
Danny Dover

Google Leaks Quality Score Variables (Pscore, mCPC and thresh) in Search Results
Eric Lander

Blogger’s to do checklist before hitting the publish button
Jennifer Slegg

Twitter Wrote This Column For Me
Chris Winfield

How to Analyze Your Site with Del.icio.us
Ann Smarty

Holy Mother of Linkbait
Jane Copland

How to get your Blog Traffic to Convert in 5 Easy Steps
Jennifer Osborne

Why Microsoft + Yahoo! makes sense – and why it won’t work (Deal’s off, BTW…)
Charlene Li

(some of the) best posts from last week

This week, we’re starting something new!

Introduction from Dan Thies:
This week, we’re kicking off something new. My evil apprentice, PJ, has been assigned to scour the web for the most interesting articles & posts each week.

You won’t find industry gossip or merger & acquisition news in here. As much as possible, we’re trying to pick out a few useful and informative things that you may have missed I would have missed some of these myself if "Da Peej" hadn’t found them for me.

Please enjoy, and let us know what you think of this as a regular feature.

What we’re reading this week:

5 Lesser Known Google Analytics Features by Thomas McMahon

Online Reputation Management for Individuals by Lee Odden

28 Ways to Make Money with Your Website by Daniel Scocco

Internet Marketing Strategy: A Step-by-Step Diagram by Ian Lurie

How to SEO Your Site in Less Than 120 Minutes by Brendan Picha

A series from Matt McGee: A Guide to Social Marketing on Yahoo! Answers

Part One: What Is Yahoo! Answers?

Part Two: Why Use Yahoo! Answers

Part Three: How To Use Yahoo! Answers

Finally, our favorite LOLCat of the Week:

We originally planned to make this an "all business" weekly post… but Dan has become obsessed with LOLCats. In the hope that this is a short-lived feature, we present the LOLCat of the Week:

funny pictures
moar humorous pics

What were your favorites? Did we miss any? Let us know!

 If there are any posts you think *we* might have missed, please feel free to let fly in the comments. Pathetic link spammers, be advised that comments are moderated.